Grabyo partners with BuzzFeed News for AM to DM on Twitter Live
Grabyo is delighted to partner with BuzzFeed News to deliver its live morning show “AM to DM”which will stream daily on Twitter Live from September 25th. BuzzFeed News will be using Grabyo Producer to manage the daily show.
Producer is a browser-based live production suite, capable of creating broadcast quality live shows for social and digital platforms. As a cloud-based platform, Grabyo provides BuzzFeed News with the support and flexibility to create a purpose-built show for a social audience, including the addition of multiple live inputs, pre-recorded video assets, real-time social comments, polls, data and graphics optimized for social viewing.
In addition, the Grabyo platform has been upgraded to support the live show with high fidelity live stream outputs and a redundant infrastructure set-up across North America and Europe. The upgraded stream capabilities, flexible workflow, and interactive production features in Grabyo Producer, provide a powerful, yet cost-effective alternative to traditional broadcast infrastructure for publishers who are looking for new ways to deliver premium-quality live streams to digital audiences. The platform enhancements further expand the scope of Grabyo’s cloud-based video production offering, following the launch of automated clip creation with opta sports earlier this month.
Grabyo Producer has been used by beIN Sports, Major League Soccer, FC Barcelona, The English Football Association and the AELTC Wimbledon to create live broadcasts for Facebook, Periscope and YouTube. This is the first time the platform will deliver a show for Twitter Live. The initiative with BuzzFeed and Twitter provides Grabyo a chance to showcase its enhanced infrastructure set-up for live streaming, a requirement for the Twitter Live service. With a focus on what people are saying on Twitter in real time, Grabyo Producer ensures BuzzFeed can share the news as it happens.
The need to produce high-quality broadcasts for social platforms has become increasingly important – with Grabyo Producer publishers and broadcasters have the tools required to create digital shows with the production values of television. Using Producer BuzzFeed News will be able to create an inherently social broadcast, focused on an audience that is increasingly less engaged with traditional TV.
More breaking news from @BuzzFeedBen on #AM2DM about Anthony Weiner’s sentencing. Follow @davidmackau for more. pic.twitter.com/PHrBSg2ALU
— AM2DM by BuzzFeed News (@AM2DM) September 25, 2017
“AM to DM” will feature reporters, editors and special guests who will discuss the top stories each day with a key emphasis on real-time conversations taking place across the platform. BuzzFeed News reporters, editors, and special guests will take viewers through the day’s top stories, bringing headlines from BuzzFeed News reporters all over the world. AM to DM will be hosted by BuzzFeed Books editor Isaac Fitzgerald (@IsaacFitzgerald) and BuzzFeed News’ Executive Editor of Culture Saeed Jones (@theferocity), and produced by Cindy Vanegas-Gesuale, a veteran of CNN, FOX, and the Huffington Post.
For more information on Grabyo, cloud-based video production and creating social-first broadcasts, contact Grabyo today or arrange a trial account.
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