Grabyo At Home Video Trends (US) 2020
Download our new report which looks at how video consumption and buying habits of US consumers has changed during lockdown
In March 2020, life in the US radically changed as consumers were told to shelter-in-place and stay safe from the COVID-19 health pandemic. This has had a profound impact on the video industry – US video customers have increased spending on streaming by over $1 Billion per month during lockdown.
Using new data from 2,000 US consumers, compared with an equal data set collected in January 2020, Grabyo’s new report aims to track and analyze how lockdown in the US has affected video purchasing and consumption habits.
With more time at home, which video services are consumers using most often?
How has this affected the perceived value of video services?
Have consumer attitudes towards cord-cutting changed?
This report explores in detail how consumption and spending habits have changed since January 2020, and investigates the reasons behind these changes.
We hope you enjoy the report.
You can find our contact details at the back if you would like more information or to discuss our findings.
Stay safe everyone.