We are pleased to announce today that Grabyo has been added as an official Facebook partner for the Public Content Solutions programme. This initiative was launched in March 2014 to support the growing demand for real-time media solutions on Facebook – a reflection of the huge volume of conversation that takes place on the platform every day:
“Whenever something important happens in the world – from the Sochi Olympics to the crisis in the Ukraine to the results of the Oscars – people immediately take to Facebook to discuss it. With more than a billion people using Facebook and engaging in real-time conversations during these moments, it’s important for us to work closely with media companies to help them tell these stories.” (Bob Morgan, Partner Engineer Manager, Facebook)
Being added to this programme is a reflection of the great strides we have made this year to build Grabyo into a world-class platform for cloud-based editing, real-time video distribution and effective monetisation across mobile and social.
This new program provides partners with dedicated technical and business resources to help them build the best possible media solutions using Facebook and Instagram. We believe that working with these companies to develop expertise with social solutions from Facebook, Instagram, and others will enable broadcasters, publishers, and arenas to deliver the best overall experience to their fans and followers. (Bob Morgan, Partner Engineer Manager, Facebook)
Recent examples from our partners such as Wimbledon have highlighted the value of Facebook as a discovery platform for real-time video and a core channel for rights owners to drive rapid, viral engagement and distribution for their video content.
Facebook is a key part of the real-time video ecosystem and a key traffic driver for content engagement and consumption. With 1.3bn users and billions of conversations happening every day, we are proud that Facebook recognise the value of our platform and our focus on meeting the needs of broadcasters, rights holders and media owners as they make video social, mobile and real-time.