Grabyo

Cloud-based video production, editing and distribution.

Americas digital news round up

Check out this collection of the most interesting sports and entertainment content from across the Americas this past few weeks, curated by Grabyo.

Without fans attending sports stadiums or in movie theaters, organizations are using different methods to provide entertainment. Behind the scenes content is bringing fans as close as possible to their idols, as well as celebrities bringing fans into their homes using zoom calls and live broadcasts. The NBA final was won by the Lakers, with a combination of real-time highlights and statistical graphics used to keep fans up-to-date. Some of Hollywood’s stars joined together to do a script reading of Fast Times At Ridgemont High and the Seattle Seahawks let fans into the locker room.

#BallParkCam

As the MLB cover the postseason games, the use of a simple hashtag allows fans to engage with match highlights and interviews. #BallparkCam is discussed on MLBTonight and provides fans with an opportunity to be taken to the game. Using a selection of match highlights, panel discussions and interviews, fans can relive the best moments from that day’s game. The interviews are broadcast directly from the stadium allowing fans to feel more connected with the games they’re watching.

Fast Times At Ridgemont High

As gatherings and meetings are restricted, movie casts can’t meet up to do their usual pre-shoot table read. Instead, the award-winning cast of Fast Times at Ridgemont High including Morgan Freeman, Jennifer Anniston, Brad Pitt and Julia Roberts did a virtual table read. Parts of their video call were filmed and fans were treated to an insight into their favorite star’s homes as well as some insights on what they can expect from the classic 80s remake.

Firing up the Seahawks

The Seahawks took fans behind the scenes during their match against the Minnesota Vikings. The clip showed head coach Pete Carroll getting the team fired up in the locker room with an animated and passionate display. This close insight allows the fans to connect with the team and remain engaged throughout the game, even when there are breaks in play.

NBA keep it simple

As the Lakers were victorious at this years’ final, the NBA digital channels kept their content simple and effective. As the final matches were played in the ‘bubble’ fans wanted every piece of information at their fingertips so they didn’t miss a moment. Using a combination of real-time match highlights and statics graphis, the channels allowed fans to be fully immersed in the action from start to finish.

Robots at the Red Sox

To further enhance the capturing of content, the Boston Red Sox partnered with Nikon. State-of-the-art camera pods were installed in the ground to capture content including videos and photographs in a bid to reduce personnel in the stadium and allow for social-distancing. The pods also allow for people to work remotely, gaining access to restricted areas in the stadium.

To learn more about Grabyo and how we are helping global broadcasters, rights holders and media companies overcome these challenges with our cloud-based video production and editing platform – get in touch today.

Related Posts