a banner showing the BM&C logo

BM&C chooses Grabyo to bring financial news to Brazilian consumers

BM&C News, a new independent financial news channel for Brazil, has partnered with Grabyo to democratize financial news in the country by providing highly accessible video content across digital platforms.  

The channel will use Grabyo Studio to produce and deliver educational and informative news clips and video content to social media and its website. 

By targeting social platforms and teaching consumers about the economy and investments, BM&C hopes to reach a wide demographic and drive engagement with the financial sector, so that more people in Brazil can have access to high-quality educational financial content. 

In contrast to other more traditional financial media, BM&C operates as a digital-only news channel and has no links to banks or brokerages. The channel will use this flexibility to provide comprehensive coverage that is free of conflict of interest. 

a banner showing the BM&C logo

BM&C’s video strategy includes delivering clips and financial market analysis in real-time to its social media channels using Grabyo’s live clipping service and cloud editing tools. 

BM&C optimizes its content for each social media destination, from vertical Instagram Stories to live broadcasts and clips on Twitter, Facebook, and YouTube. Audiences are able to access news across their preferred channels at any time, generating over 1 million views on BM&C social content.

This diverse range of content creation and platform optimization has increased the news channel’s social media monetization revenue by 30%. The channel monetizes its content using Grabyo’s integration with native Twitter, Facebook, and YouTube advertising tools. The Grabyo platform also helped BM&C generate an 80% increase in video views on YouTube. 

By simplifying their workflow in the cloud, BM&C’s digital team is able to publish around 500 stories a month, covering sectors ranging from cryptocurrency to the stock market.

“Working with Grabyo has allowed us to continue our mission of providing quality financial news with integrity and celerity. We are able to publish clips across multiple platforms easily and quickly – speed to market matters for our channel and Grabyo has helped us to be at the forefront of the financial news cycle”

Marianne Paim, Head of Content of BM&C News

BM&C’s team use Grabyo’s cloud-native platform to collaborate on video production from anywhere in the world. Its team works in a hybrid model, with some of the content team on-site and others at home.

For more information on how Grabyo can help to bolster your digital content capabilities, get in touch.

Related blogs

Stay in touch.

Join over 10,000 media professionals and register to receive our monthly newsletter directly to your inbox!

Scroll to Top

Book a call with us.

We just need a few details from you, then you will be able to book a meeting directly with a member of our team!

Try Grabyo for free.

All we need is a few details from you, then a member of our team will be in touch shortly.

Try Grabyo for free.

All we need is a few details from you, then a member of our team will be in touch shortly.

Book a meeting at SVG Summit 2022.

We just need a few details from you, then you will be able to book a meeting directly with a member of our team!

Register interest to attend Grabyo Spotlight London 2023

We just need a few details from you then we'll be in touch to confirm your spot!

Register interest to attend Grabyo Spotlight Melbourne 2023

We just need a few details from you then we'll be in touch to confirm your spot!

Get in touch with us about building your own PoC

We just need a few details from you then we'll be in touch!

Book a meeting at NAB 2023!

We just need a few details from you, then you will be able to book a meeting directly with a member of our team!

Register interest for Grabyo CloudLab

We just need a few details from you, then we'll be in touch with the next steps!

Get Started With Grabyo!

We just need a few details from you, before we get started.

Get Started With Grabyo!

We just need a few details from you, before we get started.

Book a meeting at MPTS 2023!

We just need a few details from you, then you will be able to book a meeting directly with a member of our team!

Download infographic

Fill out just a few details and the infographic will be delivered directly to your inbox.

Meet us at SET Nordeste.

We just need a few details from you then a member of our team will be in touch.

Try Grabyo for free.

All we need is a few details from you, then a member of our team will be in touch shortly.